Public Speaking

Going Off Script: Mastering Relationship Selling

If you have ever bought or sold anything you know that the right style can make all the difference. As a buyer, if you don’t “click” with your salesperson then you may pass on a product – even if it’s the right fit for you and your organization. As a seller, we often get caught up in the 30-second elevator pitch rather than spending time listening to the specific needs and experience of our audience. In this session, we will discuss how to begin the sales process from an authentic relationship building perspective and not that of a “snake oil salesman” that makes you want to take a shower after you get off the call.

In this interactive session filled with discussion and role-playing, we will discuss the following:

1. Your Role as Seller;

2. Your Role as Buyer;

3. Your Role as the Middle person

We will cover scenarios such as, when a Prospect reaches out to you; when you are cold/warm calling; and referrals and other scenarios.

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